Morton Schindel, founder of Weston Woods Studios, the leading provider of audiovisual materials adapted from award-winning children's books, died peacefully
Saturday, August 20, 2016 at age 98. Mr. Schindel produced more than 300 motion pictures and 450 recordings that are found in school and library collections worldwide. His films have been translated into more than twenty languages.
Mr. Schindel found that a special filming technique was needed to faithfully transfer the artwork of children's picture books from page to screen. He developed the iconographic style of filmmaking, in which original artwork from an open book glides in front of a motion picture camera, giving the still imagery cinematic life. By moving the pictures at deliberate, controlled speeds, the camera captures the mood and action that the illustrator conveyed on the pages of the book.

Born in Orange, NJ in 1918, Schindel moved to New York City after college and worked as a clerk in Stern's Department Store. In 1941, he founded ELMOR Manufacturing Company, a machine shop, but he battled tuberculosis and in 1944-45, moved to Saranac Lake, NY to convalesce. In 1949-50 he tried his hand at film, but the company he worked for, Teaching Films, went bankrupt and he became an independent producer. In 1951, he was recruited to serve as Film Officer and Attaché in the U.S. Embassy in Ankara, Turkey, and then returned to Connecticut in 1953 to launch Weston Woods Studios. The company struggled in the early years, but in 1966, the federal government passed the Elementary and Secondary Education Act (ESEA) and the first school libraries were opened. Weston Woods' sales quadrupled overnight.