Warner Music Group (WMG) has announced the creation of a joint venture with Crush Music co-founders, Jonathan Daniel and Bob McLynn. The first act signed to the newly established label is the multi-platinum-selling band
Weezer, who will be released via WMG’s Atlantic Records. Future Crush Music label releases will be released via Atlantic or Warner Bros. Records.
Daniel and McLynn are responsible for discovering Crush Music’s major acts, including
Fall Out Boy and
Panic! At The Disco, while revamping the careers of megastar Sia, San Francisco’s Train, and indie-alternative staple, Andrew McMahon in the Wilderness. Since its establishment as a management company in 2002, Crush Music has grown into a full-service music company that has key staff in radio, digital, TV/film, brand partnerships, PR, and content production. Crush Music's highly innovative marketing staff, overseen by CMO Dan Kruchkow, will work all releases in conjunction with either the Atlantic or Warner Bros. team. Crush’s A&R staff, helmed by Evan Taubenfeld, will continue to focus on unearthing and building talent.
“We’ve had a great relationship with Atlantic and the entire global Warner Music team over the years, developing and breaking artists such as Panic! at the Disco, Travie McCoy/Gym Class Heroes, and more,” said McLynn. “So when it was time to find a partner for our new label venture, we knew WMG would be a natural fit.”